Infoserve Limited (the trading subsidiary of Infoserve Group) was founded in 1999 with the vision of harnessing the potential of the Internet as a marketing tool to deliver accurate, useful and more detailed local content to consumers than had previously been available.
We established www.cityvisitor.co.uk, one of the early online business directories in the UK, in 2000, and developed this site into one of the most used online business finders in the UK.
Between 2000 and 2003, a period when investment by SMEs in online marketing was low, Infoserve’s strategy was to build its technical platform and improve search performance in readiness for the anticipated growth in online marketing by SMEs.
In 2003, Infoserve began to broaden its customer base by listing local outlets of regional and national businesses. Infoserve’s development continued with the opening of sales operations in Teesside in 2004 and in Leeds the following year.