No, not so fast! A website that really works for your business is one that can be updated whenever you want. One that can keep your customers interested with latest offers, company news and any other new information.
Unlike a printed article, your website is designed to be updated whenever the need arises – after all, that’s the beauty of the Internet!
No need to start breaking out into a sweat, you don’t need to be a techno whizz these days to manage your online content.
For example, an Infoserve website is designed with an easy-to-use Content Management System. As long as you can use a keyboard, you should have no problems updating your site as often as you like. A team of experts will also be on hand to help you with any problems, allowing you to really make the most of your online presence.
Recent testimonials are a great way of keeping your website current. Potential customers will always be keen to hear what others have to say about your business, and they are more likely to trust reviews that are not years old.
A blog is another way of freshening up your site. Lily Simpson, founder of The Detox Kitchen, told The Guardian this week: “We always try to keep on top of Google and what people might be searching for. If there is a significant term, for example, new year diet, spring detox, then we try to incorporate this into our blog.”